The big hair, fluoro lycra and questionable music of the 1980s may be a little cringeworthy, but they were great for one thing – memorable ads.
We’ve gone back in time to find 15 iconic Australian ads from the 1980s.
Whether it’s the catchy jingle, slightly inappropriate content or daggy fashion, we guarantee these will have the memories flooding back. How many do you remember?
Spray and wipe
Who can forget Paula Duncan in this tale of a panicked after-party clean-up to get ready for a house inspection? Annoying tune, but at least it was a little ahead of its time in portraying the husband helping the clean-up.
This 1985 ad for the NSW superstore chain is a parody of Monty Python’s I Like Chinese, and a bit wrong on several levels.
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This one’s notable mainly for its inclusion of a very young Antonia Kidman.
Kraft Peanut Butter
How many kids thought there were oily little people living in their peanut butter jar after seeing this claymation?
Paul Hogan’s Australia
Ah, the tourism spiel that insulted Americans, was mildly sexist and responsible for every other nation thinking we actually put shrimps on barbies.
Whoever thought having milk dripping down cleavage was attractive had clearly never breastfed.
“My dad picks his nose, that goes to snotties…”. Was there a playground across Australia that didn’t hear that version of this iconic jingle for years afterwards? Everyone used to make iceblocks from it too (the cordial, that is).
Is this the perfect 1980s ad? A catchy song, ’80s hair and mimed karaoke – we reckon you’ll be whistling this tune for days to come.
Eta 5 Star Margarine
Remember Rita the Eta Eater? Ripper Rita!
When I was a kid, Mr Matey was funny. Now that I have kids, not so much.
Sexy Legs Sexy Nix
There’s nix right about this sexist ad. Especially the last frame.
Eww, ants. Sic ’em, Rex!
“Chiiipppies” are delicious, just ask any Gobbledok.
Mrs Marsh and her famous chalk test.
Last but not least, the original glass and a half – its legacy lives on some 30 years later.
Have we missed any? Tell us below.