It’s bottoms up with our kids’ underwear roundup!

Posted in Beauty and Fashion.

Jocks, knickers, pants, bum huggers or smalls, whatever it is that you call underwear in your home, there’s no denying it’s where comfort really counts in the wardrobe department. No one wants baggy fabric, saggy elastic or itchy tags annoying them all day long – especially not children who are likely to voice their underwear concerns wherever they see fit – usually at the most inopportune time. With that in mind, we give you a shortlist of Babyology favourites for the best cotton undies getting around!


For a super comfy full brief style, girls aged six to 12 years are sure to love Uniqlo Shorts ($9.90 for a pack of two). Prints are pretty and colourful, appealing to young children and fine elastic in the legs and waistband is sure to sit comfortably against the skin. Boys don’t miss out either with snug fitting Boxer Briefs available ($9.90 for a pack of two) in some seriously cute styles including animal prints and plaid.


You’re spoiled for choice when buying briefs at Marks and Spencer. So much so you’ll be tempted to buy a couple of pairs of everything going – the lads can choose from a plethora of boys’ underwear including briefs, trunks and boxers, with some even sporting Star Wars, Batman and Gruffalo themes. Similarly, girls have the same amount of choice in undergarments – I adore the boyleg briefs and am resisting the urge to fill my daughter’s drawer with them in every colour. Sizes range from four to 16 years and prices in their cotton range start at £3 a pair.


When it comes to premium quality, Eeni Meeni hit the brief (so to speak) over and over. Their cotton briefs ($14.95) are made from the softest ribbed cotton and wide elastic on the legs mean they won’t ride up no matter how many climbing frames are climbed. Girls are really lucky with matching singlets ($21.95) available which can double as cute pyjamas for those who live in areas where it’s just too hot for pjs in the dead heat of summer. Thankfully, the lads get the same deal – the ultramarine and white stripe trunks ($16.95) are divine!


I’m glad H&M has been brought to my attention – they offer serious bang for your buck when you can pick up a three pack of girls’ organic cotton boxer briefs for just $9.95! Boys are treated to both briefs and trunks, including these awesome superhero boxer shorts. H&M underwear starts in a teeny size two up to size 10.


Internationally famous for seemingly superior smalls, Claesen’s know comfort for the two to 12 year-old gang. Several boxer and trunk styles are available for boys. Girls are kitted out in pretty low leg styles with coordinating singlets available. Be warned though, the prices can potentially hurt the hip pocket with a set of two boxers or briefs attracting a hefty $29.95 price tag.


A likely Australian household favourite, Bonds have bottoms covered in every style and design under the sun. My daughter has always loved the wide range of really fun Bonds printed briefs and this brand is also a great starting point for those with tween girls wanting to launch into the arena crop tops and first bras. When it comes to what Bonds have to offer the boys, the signature trunk is a hit with my own sons, though if they prefer briefs, Bonds have those too!


Easily found all over the country, Target has an impressive selection of kids’ underwear for the taking. Target’s own brand is nothing to sneeze at and its budget-friendly price tag is a pleasant surprise, given its high quality – made from soft breathable cotton, a 10 pack of briefs for just $5 will make embarking on toilet training a whole lot easier when many dry pairs might be needed!

There you have our seven top brands to stuff your children’s drawer full with. If one of your favourite brands isn’t mentioned here, let us know what it is – we’re always on the lookout for what brands are a hit with our readers!


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