I consider myself a bit of an expert when it comes to Danish clothing brands, having written features about so many of them. Danish designed kids’ clothes all have a common thread which includes high quality fabric, bold colours and prints and a fashion forward silhouette.
Minymo clothing company lives up to the Danish standard and features all of the above in spades. This is clothing for the child who loves fashion and clothes (my daughter!) or parents who have a similar contemporary sensibility. None of the girls’ pieces are frilly yet all retain a feminine flair. I adore the two colourway striped tights – delectable! Boys’ choices branch out from the norm with offerings of ‘Minymo’ printed jackets and shirts paired with hip jeans.
This clothing is way too chic and scrumptious to pass up. Skip over to Charlipop Kids to snap up some for your little one. Sizes range from infant to 10 years and prices start at $18.75 plus postage.