Margherita Kids – it’s Missoni fashion for babies and children


Margherita Kids is an exciting new children’s clothing label by Margherita Missoni, third generation of the prestigious Missoni fashion house.

Now a mother herself, Margherita saw the need for fashionable children’s clothes that are also durable and easy to wear (yes!). The result is Margherita Kids and a debut range that is both absolutely gorgeous and practical.


The label mixes Margherita’s own boho-chic style with the Missoni love of colour. There are a range of textures and patterns, full of happy hues, with the bright daisy as its signature. It seems you can throw any selection of pieces from this range together and they would just work.


Best of all, this is high-end fashion that still allows kids to be kids: to run about without restriction. Plus all the pieces are washable, no need for dry cleaning. What a relief to have someone designing kids clothes that can actually survive kids. Thank you, Margherita!

If you love the Missoni style as much as we do, then you will also want to check out the super stylish Missoni Bugaboo prams.


Margherita Kids caters to baby boys and girls aged 0-2 and for girls up to seven. They do not yet have any Australian stockists, but you can purchase via their website. All prices are in US dollars and shipping to Australia is available.

Kate Murray

Kate Murray

Kate was a regular of Melbourne’s music and film scenes, but these days she is on the mum scene. Mother to one adorable little hipster, Kate loves seeking out the latest trends in technology, vintage-style kids clothing, and offbeat kids products. She is often found riding her bike by the Yarra river with baby on back, heading for a good soy latte at the latest kid-friendly cafe. She wants to get there before it becomes cool. So Melbourne.

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