Go gaga for gingham kidswear from Gigi & Co

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Traditional British style meets the latest catwalk fabric trends – this label is sweet and fashion forward, and it’s just for kids.

Incredibly, the creator of the Gigi & Co label, Gini, isn’t a mother – yet she seems to fully understand what mums are looking for in children’s clothing. Gigi & Co is all about classic cuts and creations, coupled with what’s happening fashion trends.

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This year gingham is making a comeback in the adult fashion scene, and it’s one of those trends that lends itself beautifully to children’s clothing.

gigi7, pink and white gingham summer dress, aster dress

The girls’ collection includes the rather retro-inspired Aster dress, with its simple tied shoulders and fronts pockets. It comes in four traditional colours, and costs £65.

gigi2, sweetpea jumpsuit

The Sweetpea jumpsuit is a fabulous, versatile outfit, that can be worn as is, or with a simple tee underneath. It’s also £65.

gigi3, clint shirts

The shirts are adorable, and come in a short and long-sleeved versions. They are unisex, and the long-sleeved Clint shirts have corduroy elbow patches – divine! The long-sleeved shirt is £54 and the short-sleeved version is £47. You can purchase the collection directly from Gigi & Co, which delivers internationally.

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