Fashion forward maternity wear for hip mamas-to-be from ASOS

ASOS Maternity

Calling all hip mammas-to-be. If you are someone with a strong sense of style and are feeling less then thrilled about having to wear maternity clothes that you wouldn’t normally be caught dead in, then get excited because we have found some funky maternity wear just for you. 

Just because you’re pregnant it doesn’t mean you have to retire to sweat pants and over-sized pyjama tees that leave you feeling frumpy. Dress your bump in funky maternity wear that is true to your style. Back when I was pregnant I had high hopes of staying stylish for the whole nine months and the fashion forward maternity wear from ASOS helped me do just that.

Overall dress

When your bump gets big keep it looking stylish in this ultra-hip and happening Denim Mini Pinafore Dress($74). This bump friendly fashion piece will fit and flatter you. Pregnant or not, it’s a wardrobe must have. Made from 100 per cent cotton, this classical Pinafore style has a button through front with a side zip fastening and is designed to fit through all stages of pregnancy.


If you’re a working mama-to-be then you are going to love the Bluebelle Maternity Mesh Insert Swing Dress. Perfect for the work place, a party or special occasion. The smooth stretch fabric makes this one comfy dress, for the days where you want to look like you’re on the catwalk but feel like you’re in your pjs. This is a steal of a dress at just $38.


The Nursing T-shirt With Wrap Overlay ($47) can be dressed up or down making it perfect for work or every day wear. Its cap sleeves give it a modish look, while the double layer design makes it handy for your post baby breastfeeding days.


A personal favourite of mine has to be this ultra-hip Bandeau Midi Dress($38). Simple but chic and perfect for those of you who love to accessorise.  Suitable for any occasion this rocking dress is made to fit through all stages of pregnancy.

ASOS Maternity

A wardrobe staple for all are the very fashionable and in trend, boyfriend jeans. We have seen just about every celeb sporting a pair of these bad boys and there is no need to miss out just because you have a baby on board. The Slim Boyfriend Jean In Light Wash($74) made from 100 per cent cotton will get you through your pregnancy with their over the bump waistband. While it will support your bump with its stretchy jersey insert, the non stretch denim means no saggy bum after just a few wears.

ASOS Maternity

Keep warm with this very cool and in fashion Stripe Boxy Jumper With Suede Star Elbow Patch($47). The lightweight knit has split sides and faux-suede elbow patches making this tasteful piece anything but basic.

ASOS Maternity

Stand out in the crowd and flatter your growing figure in this gorgeous Wrap Front Maxi In Floral Print ($74). The sassy thigh high side splits and all over floral print will leave you feeling like the belle of the ball.

ASOS Maternity

A t-shirt that fits one day, but became a midriff top the next is extremely frustrating. This scenario surprised me more then once while pregnant. Maternity tees are a must for their extra front fabric and these Tall Easy T-shirts In Stripe ($43) are a simple style staple. Made from 100 per cent cotton the pack of two make for an easy and effortless look that you will love.

ASOS Maternity

If like me your maternity budget is limited then it’s a good idea to choose outfits that can be worn for every occasion, just like this happening New Look 3/4 Sleeve Jersey Dress ($38). This close cut body-con fit is another favourite of mine. The stretchy material makes this dress a comfortable wear for every stage of your pregnancy.

Check out the rest of their up-to-the-minute maternity wear online at ASOS. We would like to wish all of our hip mamas-to-be a happy, healthy and stylish pregnancy.

Hayley Pickett

Hayley is a young stay at home mum. She spends her days chasing around her mischievous children, one of whom is convinced she is a princess and the other a one year old rock climber. She lives in the Eastern Suburbs of Sydney and loves to end the day writing and catching up on social media while relaxing with a cup of tea, or three.

Subscribe to Babyology

Our email newsletters keep you up to date with what’s happening on Babyology.

We also have special newsletter-only offers and competitions that are exclusive to Babyology subscribers.

Sign up below:

  • This field is for validation purposes and should be left unchanged.

Send this to a friend