It’s a brand that epitomises fun and the launch party for Paul Frank’s new collaboration with Big W was no exception.
There was fun music, gorgeous kiddies and lots of dancing, not to mention a great collection of clothing and PJs for babies, kids and ladies.
It wasn’t just clothes though. Stationery, gardening accessories, backpacks and hats also got the Paul Frank treatment. Personally, it was the possibility of matching mum and bub outfits that got me a bit excited.
The best part? It is all available at Big W stores nationally for great prices. I have already popped in and got my little lady a pair of summer PJs, I couldn’t help myself.