Apple pulls at parents’ heartstrings for iPhone 4

Among the barrage of stunning iPhone 4 marketing material that landed today was a TV commercial for Apple’s new mobile video conferencing platform ‘FaceTime’. Directed by Oscar winner Sam Mendes, it’s pretty clear who Apple is aiming at these days. Check the video below – it made Mandi cry.

PS. Apple, if you’re listening, we’d love a ‘sample’.

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