Heidi Klum is the ultimate yummy mummy. Who will ever forget her Victoria Secret catwalk jaunt just six weeks after giving birth to baby number four (four!)? I’m under no illusions that I will look like her anytime soon after baby number three but I’m more than happy to channel that same confidence through one of her maternity bras.
Earlier this year, Heidi Klum replaced Elle Macpherson as the creative director and face of Bendon Lingerie and with it has come a new era of intimates that exude femininity, elegance and sophistication.
The gorgeous new maternity range is designed to make mums of every size feel sexy, empowered and confident. Unlike some other brands that have aced the fashion side but failed miserably at making realistic sizes, Heidi Klum Maternity Bras range in size from 10C to 16G.
There are currently seven maternity bras in the collection and pops of colour, lace and contrast bows are prominent. As a breastfeeding mother of four children, Heidi Klum understands the balance between fashion, function and a good fit. The Elodie Maternity Bra (pictured at top) is a stripe print micrifibre bra with cotton lycra backing for comfortable everyday wear that is anything but ordinary while the Sabine Maternity Bra (pictured above) comes in white or black and is feminine and elegant in delicate stretch lace for something a little bit special.
There is matching underwear for every bra in the range and if you fall in love with a particular style (like the colour and sexy confidence of this Madeline Maternity Bra), keep it going with an underwire version when you have finished this season of life.