The wait is over, Babyologists. Swedish fashion giant H&M is setting up shop, right here in Australia!
Of course, there’s the ultra cool fashion for the whole family, with the addition of a capsule fashion collection exclusive to Australia, aptly named Australia Exclusive, but what we’re most excited about here at Babyology HQ is the homewares. We have no doubt H&M Home will have a starring role within the Australian flagship store with its wares filling a gap in the market for both stylish and budget friendly bedding, cushions, kitchenware, decorating items, plus plenty more.
The much anticipated store will be open as a full concept store spanning a huge five thousand square metres – making it one of H&M’s largest stores around the globe and we’re sure people will be flocking to Melbourne to see it all in the flesh.
Australia’s first H&M store can be found within the iconic Melbourne GPO building and is set to open on 5 April, 2014.