H&M set up shop in Australia!

HM Australia H&M set up shop in Australia!

The wait is over, Babyologists. Swedish fashion giant H&M is setting up shop, right here in Australia!

Of course, there’s the ultra cool fashion for the whole family, with the addition of a capsule fashion collection exclusive to Australia, aptly named Australia Exclusive, but what we’re most excited about here at Babyology HQ is the homewares. We have no doubt H&M Home will have a starring role within the Australian flagship store with its wares filling a gap in the market for both stylish and budget friendly bedding, cushions, kitchenware, decorating items, plus plenty more.

The much anticipated store will be open as a full concept store spanning a huge five thousand square metres – making it one of H&M’s largest stores around the globe and we’re sure people will be flocking to Melbourne to see it all in the flesh.

Australia’s first H&M store can be found within the iconic Melbourne GPO building and is set to open on 5 April, 2014.

HM Australia 2 H&M set up shop in Australia!


  1. I AM SO EXCITED… But I love in Perth. Will they do online shopping? Otherwise I’m going to have to move I think!

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  2. Excellent. Can’t wait.

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  3. Would H&M online deliver in all Australia?
    I believe to ship to Perth would be very pricey.

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  4. I love that yellow doona cover in the bototm pic, but when I checked the site, I could note see it. I hate it when that happens *sulk*.

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