Apple pulls at parents’ heartstrings for iPhone 4

iphone4 Apple pulls at parents heartstrings for iPhone 4

Among the barrage of stunning iPhone 4 marketing material that landed today was a TV commercial for Apple’s new mobile video conferencing platform ‘FaceTime’. Directed by Oscar winner Sam Mendes, it’s pretty clear who Apple is aiming at these days. Check the video below – it made Mandi cry.

PS. Apple, if you’re listening, we’d love a ‘sample’.

4 Comments

  1. yep I teared up too….the sonogram did it for me, can’t wait to get my hands on one.

    Posted .
  2. Glad I am not the only one. There is a longer version of the ad, on the Apple website which also made me cry. Can’t wait to get this new phone, it looks amazing!

    Posted .
  3. Definitely not the only one – the ultrasound one was just too much!

    Posted .
  4. Damn you Apple – I’m going to have to buy three, one for my wife, one for my mother, and one for myself :-)

    Posted .

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