One of the most anticipated events on the trade show calendar has just wrapped, and as usual we are your ticket into this exclusive event, showing the newest international children’s wear labels. Come, see!
You asked us to keep an eye out for stylish boys’ clothing at Playtime Paris, and this fabulous show didn’t disappoint. The utterly stunning That’s Not Fair London is as fresh as it gets – with this brand new label set to hit the stores in August. The collection is packed full of revised classics – like traditional gabardine trench coats and hand knitted pure wool jumpers.
I’m a fan of the edgy fashion of Milibe Copenhagen. This attention-grabbing label caught my eye with its contemporary styling, particularly for boys. And the clothing looks as comfortable as it does stylish.
The “organic movement” was front and centre at Playtime Paris. London-based Aravore has a retro feel, but is still cutting edge – and is hand crafted from organic material.
Likewise, Conscients is all about fun and funk, with organic cotton underpinning the construction of this divine collection.
Here’s an interesting concept from Blune Paris, which was showing for the first time at Playtime. It’s a new twist on the “mini-me” trend, with delicious graphic garments for mothers and babies.
While we’re on the subject of water, there was plenty of buzz for Luca Bynn, with its collection of babies, children and maternity bathing suits.
And finally, something many parents have been waiting for – stylish and comfortable prescription glasses and sunglasses for kids. I take my hat off to the innovative and fabulous Very French Gangsters.