Here it is – what parents of little boys have been craving – a store all our own. Full to the brim of the latest, most stylish and truly irresistible clothing for fancy fellas who need threads that aren’t run-of-the-mill, but are distinct, unique and above all, fun.

Now, before you go reaching for the car keys and sneering at the gloomy weather outside – relax, take a seat and fire up your fingers, Funky Little Fella is an online retail store. But just because this refreshing new store is web-based, it doesn’t mean it isn’t beautiful. The site is as fresh and fabulous as the wares it has to offer. The ease of navigation makes it but a breeze to find the exact item you’re searching for – but trust me, you’re likely to stumble upon dozens you’ll fall in love with.

Funky Little Fella came to be through that eternal font of friendship – a mothers’ group. Business partners Jo and Caroline met through their mothers’ group almost five years ago, and with three boys between them saw a gap in the market. They needed fresh, versatile and comfortable clothes for their sons, and have created a store to satisfy all parents with that same need.

You’ll have to forgive me for gushing about the stylish clothing at Funky Little Fella, but having two sons, I know the pain of fruitlessly searching for something with a little swagger for my sons. Funky Little Fella launched in December last year, but in a few short months has managed to amass an eclectic range of boys’ wear.

Bright, bold and functional play clothes hailing from the Netherlands are plentiful, thanks to the unequalled 4 Funky Flavours. Made in Melbourne, the Knuffle Kid collection fits perfectly with the Funky Little Fella motto: small in size big on style. Even the underwear at this dynamic store is beyond reproach, with Dutch label Claesen’s on board.

The other big plus with this online retailer is the age range. You’ll have your boys clothed in class from when they’re born up until they’re eight years old. Funky Little Fella delivers worldwide, and offers free delivery within Australia, for purchases over $100.