Check out our range of terrific fashion items for kids of all ages. For girls and boys, newborns to teens, we showcase a great range of what’s new, stylish, organic and eco-friendly in the world of clothing for little people.

Babyology Fashion

Hot little hats to keep cool little heads warm this winter

Hot little hats to keep cool little heads warm this winter

There’s a very good reason most babies are born with next to no hair. It’s so they can don stunning little hats like these to keep those precious little heads warm.

Tut and To – straight out of Hong Kong and new on the fashion block

Tut and To – straight out of Hong Kong and new on the fashion block

With gorgeous designs including retro children, silhouetted cranes and assorted animals, every kid in your home will be beautifully presented in these groovy tees and rompers.

Down the rabbit hole – the ultimate Babyology guide to all things Alice

Down the rabbit hole – the ultimate Babyology guide to all things Alice

All the buzz surrounding Tim Burton’s Alice in Wonderland has put us in such a spin here at Babyology HQ that we’re fighting a terrible urge to head out to the garden and paint all the white roses red. Or is that red roses white…

Li and Lo comes to Oz

Li and Lo comes to Oz

Looking for playful, retro clothes for your little one? The search has just got a whole lot easier with Swedish label Li and Lo arriving on our shores.
Based on the fictional characters from the 60s, Li and Lo aims to please with vivid colours, playful designs and cute patterns.

The Cantaloop maternity bra – for when cherries become watermelons

The Cantaloop maternity bra – for when cherries become watermelons

Ah, shopping for a maternity bra. Without a doubt, one of the least exciting or inspiring parts of any pregnancy. The worst part is that by the time you hit the third trimester,  you’ll be back in the fitting room because you’ve already gone up a size. We may have found the answer.

Sneak peek at Geogami by Polka – sophisicated tween fashion

Sneak peek at Geogami by Polka – sophisicated tween fashion

Get ready for tween fashion to surprise and delight with age-appropriate sophistication! Geometric shapes, irresistible retro patterns and unexpected forms make this collection an absolute must-have for the eight to fourteen set.

Little Rivet Kids Jeans – just in time for winter

Little Rivet Kids Jeans – just in time for winter

I met Bec from Little Rivet Jeans at the Kids Instyle tradeshow last week and she sure knows what we want from our kids’ jeans. With so many styles and colours, there will be the perfect pair for every child.

Capes, capes and more capes!

Capes, capes and more capes!

I absolutely adore capes on little girls and am pleased to report that capes are making a big comeback this winter, as seen at the recent Kids Instyle tradeshow in Sydney.
Keeping any child still while doing up buttons over layers of clothing in winter can be a feat even for the highly-skilled so we like … [Read more.]

e3M by Eeeni Meeni Miini Moh – the new brand for ages two to twelve debuts this month!

e3M by Eeeni Meeni Miini Moh – the new brand for ages two to twelve debuts this month!

Winter ranges are hot, hot, hot right now and the eagerly-anticipated new e3M collection for kids aged two to twelve debuts with a bang this season!

Take a dip with Paddle swimwear

Take a dip with Paddle swimwear

I still cringe when I look at photographs of myself taken in the ’70s. My ensembles always seemed to involve brown corduroy pants paired with some hideous maroon or bottle green skivvy. Ditto for swimwear. A navy Speedo one-piece was about as cute as I got as a child.
OK, I exaggerate, but I really find … [Read more.]

Eternal Creation delivers for Winter 2010

Eternal Creation delivers for Winter 2010

With winter approaching – although I’m still waiting for autumn to kick in – we’re all probably starting to think about our children’s winter wardrobes. I’ve just been through my daughter’s winter threads and thankfully she can still wear about half from last year but will need all the basics and some standout pieces.

Children’s clothing to covet at Aunty Ollie’s

Children’s clothing to covet at Aunty Ollie’s

I can guarantee a visit to Aunty Ollie’s will uncover some gems.